Junior designer for the youth fashion concept for girls, H&M, Divided Collection
Stockholm, Sweden 2014-2018
Designing and developing the assortment, research for inspiration and new products, product development by sketching, tech-packs for production in illustrator, fitting comments. Attending design and selling meetings, presenting at design meetings occasionally. Working on normal-, speed- and low season timelines.
Product groups:
Knitted tops (heavy knit)
Dresses and jumpsuits (woven, denim, jersey, heavy knit)
Blouses (woven) and Skirts (woven, denim, jersey and heavy knit)
Dresses & Blouses (woven) and knitted tops (heavy knit)
Production trips to Shanghai, China 2016-2017 with woven, jersey and heavy knit products